Databooks contain Mintel's consumer surveys. Find all survey questions and their responses broken out by demographic segments (age, gender, race, location, etc.) View responses in graph/chart form or download all data into Excel.
All the tables and graphs from Mintel reports are available in the Databooks and can be downloaded into Excel or shared with a link.
Users must create individual accounts in Mintel to download or export data.
To browse or search all Databooks open Consumer Data from the Analytics tab on the home page.
Open a Report to view the Interactive Databook.
Choose a Survey Question. Then view or download response data in a table or graph.
Choose "Explore Demographics." Then customize your table or graph with responses broken out by demographic segments (age, gender, race, location, etc.)
View Data in a Chart. Download or share a link.