The Newman Library providing a fun way to learn about the library’s resources for International Education Week and a chance to win free ice cream. Explore the library database Passport to answer the following questions about the global ice cream market.
We have a winner for the $30 gift certificate for Van Leeuwen Ice Cream. Only 18 percent of participants answered all five questions correctly. Of those, we randomly choose a winner. Congratulations Kenneth Guan! I’ll be emailing you separately for how to gift you the ice cream certificate.
See below for the answers to the all the questions with the corresponding percentage of correct responses. The quiz and results show the power of information and using the right sources like Passport from the market research firm Euromonitor International.
|
Question |
Correct Answer |
% Correct Responses |
|
Q1. Name the most popular brand of ice cream in the world by Retail Value RSP? |
Magnum |
48.65% |
|
Q2. Which company holds the largest market share of ice cream by Retail Value RSP? |
Unilever Group |
86.49% |
|
Q3. Which is the most popular retail channel for ice cream globally? |
Grocery Stores |
89.19% |
|
Q3. What is the most popular flavor of ice cream in China by Retail Value RSP? |
Chocolate |
48.65% |
|
Q5. Which country consumes the most ice cream per capita by Total Volume (Tonnes)? |
New Zealand |
59.46% |
The contest is closed, but feel free to take a look at the quiz here: https://baruch-cuny.libwizard.com/f/International_Ice_Cream_Quiz
Find a full schedule of Baruch events for International Education Week here: https://enrollmentmanagement.baruch.cuny.edu/international-education-week-2024/
Though there are several paths in Passport to find the answers to the Ice Cream Quiz, simply searching for report Ice Cream in World will get you started with the needed data to successfully answer the quiz questions.
 |
Ryan Phillips | Business Librarian & Associate Professor |
