This guide is designed to be used for the BUS1000 "Shadow a Biz" project.
How to find the company's mission statement, history, strategy and business operations.
How to find financial data about the company from SEC filings. How to chart stock prices.
How to find the company's key competitors and their market share
Search databases for industry surveys and news on industry trends,
How to find key economic indicators and forecasts.
Use databases and website to measure environmental and social sustainability.
Search the Wall Street Journal and key business databases for company news.
Find a published SWOT or write your own SWOT analysis.